Atlas Roofing Adds Alec Minné - Director of Marketing, Commercial Division, to Lead Product Growth Strategies and Sustainability Efforts

September 4th, 2012

Alec Minné - Director of Marketing, Commercial DivisionATLANTA - Alec Minné recently joined Atlas Roofing® Corporation as Director of Marketing - Commercial Division. The newly created position will focus on strategic growth of Atlas Roofing Corporation’s commercial building products and expanding Atlas sustainability messages throughout their target industries.

Atlas Roofing Corporation® continues to expand their leading polyiso roof and wall insulation product lines as well as their unique and highly successful facer products. The company leverages chemistry and technology to create innovative products, and improve traditional ones. Alec Minné brings key leadership to strategy development for growth of Atlas commercial products and expansion of Atlas commercial markets.

As a marketing director in his previous position, Minné led strategic efforts which opened new markets, positioned new and existing products and drove sales revenue growth.

As a LEED Green Associate, Alec Minné will work across the Atlas commercial business to integrate sustainability messages and priorities into messaging, strategies and activities. Atlas Roofing Corporation is a leader in the manufacture of commercial building products, which promote sustainability in the building envelope.