Wake Up Your Marketing With Mike Holmes!

Get Your HOLMES Approved Products Contractor Toolkit


November 11th, 2018

As a roofing contractor, you know that Atlas shingles with Scotchgard™ Protector by 3M offer one of the industry’s best warranties against the ugly black streaks caused by algae. In fact, shingles with Scotchgard Protector are so good, they’ve earned the HOLMES Approved designation from professional contractor and TV host Mike Holmes.

Now you can leverage the highly recognizable Holmes and Scotchgard brands in your company’s marketing efforts with our downloadable toolkit, which consists of:

  • Wake-Up Call Homeowner Videos Featuring Mike Holmes
    Homeowners want a roof that maintains its beauty for decades. Embed these videos (seen at right) on your website and social media pages and let Mike Holmes show your customers how shingles with Scotchgard Protector can keep their roof looking new, and free from black streaks, for years.

  • Print and Digital Ads 
    Placing an ad in your local newspaper or online has never been easier! Choose from three different dimensions, add your company logo and either submit or post online.

  • Gif Ads 
    All three sizes of this animated image include a call to action. Upload one to your Facebook page, link your website in the text, boost the post and watch it work for you!

  • Social Media Cover Photos
    Whether you use the standard photo or create a customized version with your business logo, these professionally designed cover photos make a great addition to your social media profiles.

  • Homeowner Leave-Behind Flyer
    Provide homeowners with a visual reminder of how Atlas shingles featuring Scotchgard Protector prevent the ugly black streaks caused by algae. Simply plug in your company logo and contact info and send the flyer to your local printer.

  • HOLMES Approved Products — Homeowner Sell Sheet
    As a complement to the leave-behind flyer, this homeowner sell sheet also allows you to add your business info and is another tangible item you can give to your customers.


Other Resources

But wait, there’s more! Log in to your Atlas Pro™ account (or create one today) and click on the shopping cart to find additional print items, including a customizable property value flyer, Pinnacle® Pristine brochure and split-roof flyer.

Time To Get Started

The downloadable tool kit is available through the Scotchgard Protector Shingle Sales Specialist program. Once you’ve completed the training, you’ll have access to all of the HOLMES Approved and 3M Scotchgard Protector marketing materials. Log in to your Atlas Pro account to get started.

Atlas Roofing’s asphalt shingles with Scotchgard Protector contain at least 10 percent copper granules, which is five times more than most competitors’ shingles. Installing this HOLMES Approved brand gives your customers’ roofs a lifetime of protection and curb appeal that lasts.

Available styles include:

For more information about these and other Atlas Roofing products, visit atlasroofing.com.